I’m a Hope College social psychologist who reports on psychological science in textbooks, general audience trade books, and essays. My career has progressed from experiments on group decision-making to reading widely in psychological science in search of discoveries and big ideas that educated people should know about. Two aims animate my writing: to enable people, amid a sea of misinformation, to think smarterabout their lives, and to savor the wonders of their lives.
I wrote
How Do We Know Ourselves? Curiosities and Marvels of the Human Mind
This magnum opus by Nobel laureate psychologist Kahneman distills in easily read language—and with compelling examples—the insights of his epic research. To us psychological scientists, Kahneman is a hero—a fountain of creative research and insights into the powers and perils of human intuition. Kahneman’s explorations of the speedy but error-prone unconscious, automatic mind will be part of psychology’s enduring wisdom for centuries to come.
The phenomenal international bestseller - 2 million copies sold - that will change the way you make decisions
'A lifetime's worth of wisdom' Steven D. Levitt, co-author of Freakonomics 'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial Times
Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast,…
Cialdini shines the light on evidence-based persuasion principles on their application by real-world influencers—many of which he observed when going undercover. Once we understand the power of reciprocation, of commitment, of social proof, of liking, of authority, and of scarcity, we will better understand both how to ethically apply these persuasive powers, and how to resist those who would use them to manipulate us. Cialdini’s gift for engrossing storytelling further explains what has made this book a multi-million copy best-seller.
The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications.
In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have…
“For the time is coming when people will...turn away from listening to the truth and wander away to myths.” So wrote St. Paul, two millennia ago. And so it has come to pass in our age, with misinformation spreading faster than truth, and democracy threatened by anti-science conspiracy thinking. In response to this post-truth world, Pinker, with his characteristic wit and wisdom, exposes the roots and fruits of human irrationality and guides us to thinking smarter. A book for our time.
'Punchy, funny and invigorating ... Pinker is the high priest of rationalism' Sunday Times
'If you've ever considered taking drugs to make yourself smarter, read Rationality instead. It's cheaper, more entertaining, and more effective' Jonathan Haidt, author of The Righteous Mind
In the twenty-first century, humanity is reaching new heights of scientific understanding - and at the same time appears to be losing its mind. How can a species that discovered vaccines for Covid-19 in less than a year produce so much fake news, quack cures and conspiracy theorizing?
Readers will be informed and stimulated by any book by Haidt, one of psychology’s great public intellectuals. This influential volume speaks to our polarized world, by identifying the moral virtues of both left and right, and advocating cross-partisan dialogue. As such, it sets the foundation for Haidt’s Heterodox Academy initiative, which advocates open, free-spirited campus conversations.
'A landmark contribution to humanity's understanding of itself' The New York Times
Why can it sometimes feel as though half the population is living in a different moral universe? Why do ideas such as 'fairness' and 'freedom' mean such different things to different people? Why is it so hard to see things from another viewpoint? Why do we come to blows over politics and religion?
Jonathan Haidt reveals that we often find it hard to get along because our minds are hardwired to be moralistic, judgemental and self-righteous. He explores how morality evolved to enable us to form communities, and…
Having authored a long-ago book on the scientific pursuit of happiness, I have a shelf of superb books by hugely respected colleagues such as Martin Seligman, Daniel Gilbert, Jonathan Haidt, and Ed Diener. But for an evidence-based overview of why some folks are happier than others, how happiness benefits us, and practical strategies for how (within the constraints of our genetic dispositions) we can give our happiness a sustainable boost, Lyubomirsky’s guide is among the best...as well as being a pleasure to read.
The key tenet of THE HOW OF HAPPINESS is that every human being has a happiness 'set point' which, depending on how high or low it is, can determine how positive or negative they feel. This book offers a practical approach to help readers increase their set point, and find a level of happiness above that which they would normally feel, and feel more satisfaction in life.
Based on scientific research and trials, this is a groundbreaking book that offers a practical plan to enable readers to achieve a more positive outlook at home, at work and in their personal…
Reading my discipline’s discoveries leaves me sometimes surprised, occasionally awestruck, and frequently fascinated by our mind and its actions. This wee book’s 40 essays offer psychological research revelations—snapshots of the field’s mind-expanding discernments.
The essays are brief and playful musings that I hope you might enjoy during a bus ride, an office wait, or as bedtime mental morsels. Each has a simple premise: Although we all know a lot, we don’t know what we don’t know—even about ourselves. So, let’s shine the light of psychological science on our sometimes bewildering but ever-intriguing lives.
I’ve always been fascinated by group dynamics, large and small. Why things functioned well, why they didn’t. It’s possible my ability to empathize and use humor as a consensus-builder is the reason I was elected president of a homeowners association, a music production association, and even an agricultural group. Books were not particularly involved in this fascination! But in recent years, experiencing the breakdown of civility and trust in our political and cultural discourse, I’ve taken a more analytical view of the dynamics. These books, in their very different ways, have taught me lessons about life, understanding those with different beliefs, and finding ways to connect and move forward.
We’ve all experienced the overwhelming level of political and social divisiveness in our country. This invisible “virus” of negativity is, in part, the result of the name-calling and heated rhetoric that has become commonplace among commentators and elected leaders alike.
My book provides a clear perspective on the historical and modern-day causes of our nation's divisive state. It then proposes easy-to-understand solutions—an action plan for our elected leaders and citizens as well. Rather than a scholarly treatment of a complex topic, the book challenges us to take the obvious steps required of those living in a free democracy. And it…
Uniting the States of America: A Self-Care Plan for a Wounded Nation
Lyle Greenfield's "Uniting the States of America―A Self-Care Plan for a Wounded Nation" is a work of nonfiction and opinion. Incorporating the lessons of history and the ideas and wisdom of many, it is intended as both an educational resource and a call-to-action for citizens concerned about the politically and culturally divided state of our Union. A situation that has raised alarm for the very future of our democracy.
First, the book clearly identifies the causes of what has become a national crisis of belief in and love for our country. How the divisiveness and hostility rampant in our political…
